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Brand Manager

  • Location

    City of London, London

  • Sector:

    Hospitality

  • Job type:

    Permanent

  • Salary:

    £38000 - £45000 per annum

  • Contact:

    Courtney Bromfield

  • Contact email:

    cmdaxtraadresp@thesrgroup.com

  • Salary high:

    45000

  • Salary low:

    38000

  • Job ref:

    PR/196823_1619452560

  • Published:

    about 2 months ago

  • Expiry date:

    2021-06-05

Are you an experienced, creative Brand Marketing Manager with skills across the full marketing mix? Are you energetic, hands-on, and passionate about the hospitality industry? Are you looking to work for a vibrant, popular and hugely well-known brand?

I am currently recruiting for a Brand Manager for our client, a leading, well-known, dynamic and ever-growing hospitality group. With highly recognisable and loved brands in the group, this position is taking full ownership and responsibility for one the groups most popular, fun & successful brands! Working across multiple sites, you will be confident managing all aspects of a brand, be very hands-on and help to develop the brand ready for new venues which are in the pipeline. You will build a strong Sales & Marketing plan to ensure the brand continues to be popular & profitable.

Reporting in the Marketing Director, duties will include:-

  • Own and develop the brand including defining and embedding the values and tone of voice; represent the guests and their needs across the business
  • Work with our in-house graphic designer to create all design assets for the brand
  • Create and implement the marketing calendar
  • Organise campaign activity to drive sales and awareness
  • Implement localised marketing strategy for each venue and ensure each plan appeals to the local area
  • Manage the marketing budget and report on activity results
  • Look for commercial ways to advertise the brand and grow brand awareness
  • Work with our sales team to ensure bookings are always strong
  • Understand the customer groups and market to them accordingly, with special focus and understanding of corporate client's requirements
  • Create and manage the digital strategy, including owning and developing the website
  • Set up and actively manage the brand's CRM including building and sending database emails
  • Manage all social media accounts - content curation and community management

You will:-

  • Have at least 2-3 years' experience in a similar level role, from within Hospitality
  • Multi-site venue experience highly desirable and preferred
  • Understand the important of branding - have excellent brand & generalist marketing skills across the full mix
  • Be excited by a challenging but rewarding opportunity
  • Be passionate about the hospitality industry and love going out!
  • Be able to switch between rolling up your sleeves and strategic planning
  • Not be afraid to get stuck into the numbers

This is an amazing opportunity to manage and take ownership of a well-known, highly popular and fun brand, working for a growing & successful hospitality group! The company offer great benefits and long-term progression opportunities.

The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.