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Head of Digital and Brand

  • Location

    England

  • Sector:

    Professional Services

  • Job type:

    Contract

  • Salary:

    Negotiable

  • Contact:

    Mark Harris

  • Contact email:

    cmdaxtraadresp@thesrgroup.com

  • Salary high:

    120000

  • Salary low:

    120000

  • Job ref:

    PR/199068_1625208399

  • Published:

    4 months ago

  • Expiry date:

    2021-08-01

Carter Murray is working with a global leading property consultancy firm to recruit a Global Head of Digital and Brand on a long term contract. Reporting directly to the CMO and managing a small team, this is a great opportunity to work for a forward thinking business at a time when digital is at the forefront of the plans, including a huge Website overhaul project.

Responsibilities;

  • Development of firms website and other digital channels including the development of lead generation and marketing automation strategies to optimise SEO, content strategy and resource challenges
  • Roll out the agreed digital web strategy for the website and continuation of bringing together the firms digital footprint onto one channel to increase traffic
  • Develop and implement a rebuild strategy to the firms website
  • Shape digital channels to convey compelling stories, forming alignment to our brand, growth sectors, and markets
  • Develop insights (incl. competitor analysis where relevant) to fuel ideation, informing the development of the brand
  • Ongoing development of the brand strategy and narrative highlighting the firms position as an authentic global leader

Candidate requirements;

  • Relevant digital marketing qualification
  • Experience and understanding of professional services
  • Experience of the management and build of successful corporate websites and digital marketing systems
  • In depth knowledge of SEO, PPC and Google Analytics

Previous experience of developing brand strategy

The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.