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Senior Marketing Manager

  • Location

    City of London, London

  • Sector:

    Retail

  • Job type:

    Contract

  • Salary:

    Negotiable

  • Contact:

    Wendy Gray

  • Job ref:

    PR/201179_1630924765

  • Published:

    13 days ago

  • Duration:

    6 months

  • Expiry date:

    2021-10-06

  • Start date:

    ASAP

  • Consultant:

    Wendy Gray

Key Responsibilities

  • Develop and manage the trade and customer communications plan, using all available marketing channels to acquire, retain and reactivate customers.
  • Work collaboratively across the business - Buying, Merchandising, Sales Channels - to develop campaigns and content that support targets and priorities.
  • Coordination and delivery of all marketing campaigns, including the creation of native content - written and visual.
  • Develop and execute the CRM communications plan.
  • Source customer data and feedback to create insights
  • Promote excellence in the CRM channels and deliver internal communications to support strategic initiatives; communicating latest trends, results to tests and best practices to maintain engagement.
  • Motivate, manage and develop the marketing team with a key focus on customer acquisition and retention
  • Optimise return on investment from the marketing budget

Background

  • Experience in a customer facing retail environment
  • Proven track record of developing commercially successfully marketing strategies and campaigns
  • Extensive digital and generalist marketing experience, especially email and social media
  • Effective leadership of teams
  • Budget management
  • Analytical and strategic thinker

This is a 6 month interim contract initially with the opportunity to move to a permanent position. If this sound sounds of interest then please contact wendygray@cartermurray.com

The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.