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VP - Marketing & Research

  • Location

    Abu Dhabi, United Arab Emirates

  • Sector:

    Banking

  • Job type:

    Permanent

  • Salary:

    UAE Dirhams35000 - UAE Dirhams40000 per month

  • Contact:

    Ian Jenkins

  • Contact email:

    ianjenkins@cartermurray.com

  • Salary high:

    40000

  • Salary low:

    35000

  • Job ref:

    1104532_1560854900

  • Published:

    3 months ago

  • Expiry date:

    2019-07-18

  • Consultant:

    #

Working for one of the most highly respected banks in the Middle East this role will form part of the Group Marketing function and will play a central role in building the marketing strategy. Key to this will be working closely with a research agency to generate insights that allow the bank to maximise the effectiveness of its marketing expenditure.

Responsibilities

  • Manage a team of three, developing their skills and providing robust support where necessary
  • Conduct thorough research and benchmarking exercises both internally and through agency
  • Qualitative and quantitative research projects
  • Lead the bank's planning for marketing and advertising
  • Work closely with internal stakeholders to ensure marketing campaigns deliver the maximum possible impact
  • Internally explain and champion the marketing and communication strategy and vision
  • Ensure the team delivers excellent service to internal stakeholders and commercial results that support the bank's strategy

Requirements

  • Strong track record of strategic marketing within a B2B financial services setting
  • Considerable experience of marketing, advertising and research
  • Previous responsibility for marketing budgets and high level of attention to detail
  • Creative approach to marketing and able to adapt and learn quickly
  • Strategic and commercial thinker
  • Background in working in large matrix organisations and an ability to manage senior stakeholders

The SR Group (Dubai) Limited is acting as an Employment Agency in relation to this vacancy.